Every new year, I choose a theme to guide how I want to show up for myself and define what the year will mean to me.

As I look back on 2024, I have such mixed feelings. 

It definitely was not the year I thought it would be. 

The industry was slower than anticipated.

I only hit about half my goals. 

It felt like time was moving so fast around me.

I had moments of doubt, success, and everything in between.

I took a step back to assess what was really going on.

A few times this year I paused and got curious about what was working for me and what wasn’t. FYI, curiosity was my theme for 2024 and it did me really well. (Here’s my article about it from Dec 2023.)

As I stayed curious, to myself and to our changing industry, I realized that yeah, I may have fallen short in some places, but in others I  thrived.

Where I fell short,  I started to notice a pattern –

  • I blamed the industry
  • My imposter syndrome would kick in
  • I dimmed my light to be safe
  • I tried to control everything

Where I thrived, I also started to notice a pattern – 

  • I didn’t make excuses
  • I stepped into my power
  • I allowed myself to shine
  • I let go

Well sh*t. 

Why didn’t I just do that to thrive all the freakin’ time?!

Once again, I got curious on what thriving meant to me and how it felt for me. 

When I started to hone in deeper, one phrase kept popping up in my mind  – take ownership.

Of course, being a Virgo, I searched for a definition of what that really means  – 

To take ownership means being proactive, committed, and invested in the success of a project or situation.

Hold on. I AM the project.

Therefore, in order to thrive,  I must ALWAYS be proactive, committed and invested in myself and my success.

This! ⬆️ 1000% this. ⬆️

So for 2025, I am declaring this my year of Taking Ownership. 

I will be INTENTIONALLY proactive, committed and invested in  –

  • Stepping into my full power
  • Shining bigger and brighter
  • Sharing my talent more vulnerably than I ever have
  • Doing everything I can within my control to hit my goals

I feel like there’s a tiny switch inside of me that I still need to turn on to do this 100% of the time.

This year, I will find that switch and live this ALL the time. Even when it’s scary.

Especially when it’s scary.

I challenge you to do the same.

We get one chance at this life and career.

Why wouldn’t you take complete ownership of it to live the life you want?

I’m rooting for you. Always.